Branding and Mobile Application Design
Life is all about relationships and experiences.
The logo for Ecite represents the relationship circles
people develop. The colors represent youth and the
excitement of life experiences.
Many young adults, and most middle-aged
Americans, are too busy to explore their surrounding neighborhoods, or become bored with the same
old routine. The mobile application for Ecite makes
socializing simpler, and finding ways to spend
Images and typography were chosen for their playful
features. Color was used, throughout the app, to tie
the look and feel into the brand.